I'm really curious to get my hands on one. I've been following it since Ford released info on them. I've been working for Ford since June, and the anticipation is killing me. My dealership has a Lariat coming in sometime in the next 2-3 weeks. I'll try to do a hands on review once it's here.
From what I've read, and the training I've done on it (new product knowledge is required training) it looks like an awesome truck. I had a '97 4x2 Ranger, and it was a decent truck, but these look a little more thought out. I priced up an XL with the FX4 package, and I want to say the MSRP was like 33-34k. Base price for a 4x2 is 27k. I think these will do very well, and if the terrain management is the same as the Explorers and F150 (which it looks to be) it should be a very viable option for overlanding a daily driver. I'm debating leasing one in a few months, to hold me over, or waiting until the Bronco comes out late this year. Right now our adventure machine is a 2010 Subaru Outback, and it won't be going anywhere, but I need to have a truck around for hauling sound gear and a few other things, so with the tow ratings (only 300 lbs less than my 99 Silverado) I think this will fit the bill nicely.
Shoot me a message if you have any questions on it. I'll know more once I can get in one, but happy to help.